Quick Answer
Community Connections determines which Heritage Web publications your organization appears on. Select up to 10 communities your business authentically connects with—whether through ownership, customer base, or community involvement. Your selections directly affect which of our 300+ community directories feature your listing.
Overview
Heritage Web operates a network of community-focused business directories like IranianBusinesses.com, IranianRestaurants.com, and VeteranOwned.com. The Community Connections section lets you identify which communities your organization belongs to or serves, enabling your listing to appear on relevant publications.
This is a primary factor in publication placement and works alongside your Industries selection to determine your specific directory assignments.
Step-by-Step Instructions
Step 1: Open the Community Connections Section
Navigate to your Edit Organization page and expand "Community Connections."
Step 2: Click Add Community
Click the "Add Community +" button.
Step 3: Select Your Community
A dropdown appears with a scrollable list. You can type to search or scroll to find your community. Categories include:
From Region: Afghan, Armenian, Chinese, Iranian, Korean, Mexican, Vietnamese, and 50+ more
By Culture: Black, Latino, Native American
By Faith: Bahai, Buddhist, Catholic, Christian, Hindu, Jewish, Muslim, Sikh, and more
By Experience: Deaf, Disability, Entrepreneur, LGBTQ, Senior (65+), Veteran, Women, and more
Step 4: Add Additional Communities
Repeat for each community your organization authentically connects with. You can select up to 10 communities.
Step 5: Submit Your Changes
Click "Publish Draft" to save and submit for review.
What Qualifies as an Authentic Connection for Organizations
For organization listings, authentic connections include:
Ownership: Business owned by a community member (Iranian-owned, Veteran-owned, Women-owned)
Customer base: Business primarily serving a specific community
Products/Services: Offerings specifically for that community (Persian cuisine, kosher food, quinceañera services)
Community involvement: Deep partnerships or involvement with community organizations
How Community + Industry = Publication Assignment
Community | Industry | Publication Assignment |
Iranian | Food & Dining | IranianRestaurants.com, IranianBusinesses.com |
Veteran | General Business | VeteranOwned.com |
Women | Professional Services | WomenOwned.com |
Black | Medical Services | BlackDoctors.com (if applicable) |
Selecting multiple communities expands your reach across multiple publications.
Important Notes
Maximum 10 selections: Prioritize the communities most relevant to your business
Hidden still works: Toggling visibility off hides communities from your listing, but publication placement continues
Staff verify when needed: Heritage Web may review selections if patterns suggest misrepresentation
Authentic connections only: Selecting communities your business doesn't genuinely connect with violates platform guidelines
FAQs
Does hiding Community Connections remove us from those publications? No. Hiding only affects what visitors see on your listing page. Your organization still appears on the assigned publications.
We serve everyone—should we select all communities? No. Select only communities you authentically connect with. A general contractor should only select "Veteran" if they're veteran-owned or specifically serve the veteran community—not just because veterans might hire them.
Can we select communities based on our customer demographics? Yes, if you genuinely serve that community. A restaurant with primarily Iranian customers in a Persian neighborhood could reasonably select "Iranian" even if the owners aren't Iranian.
What if our community isn't listed? Contact support to suggest adding a new community. In the meantime, select the closest available option.