Writing Your Bio
Quick Answer
Your Bio is a required field that introduces you to potential clients. Along with your Name, it must be completed before your Profile listing can be submitted for review. Your Bio appears prominently on your public listing and is often the first thing visitors read.
Overview
The Bio section is where you tell your professional story. A well-written bio builds trust, highlights your expertise, and helps potential clients understand why they should choose you. Your primary bio (for HeritageWeb.com in English) is required—you can add additional versions in other languages or for specific community publications later.
Step-by-Step Instructions
Step 1: Access Your Bio
Log into your Heritage Web dashboard
Click My Profile in the left navigation
Scroll to the Bio section
Click Bio (1) to expand your primary bio block
Step 2: Complete the Required Fields
Each bio block contains three fields:
Field | Required | Description |
Name | Yes | Your professional display name |
Headline | No | A short tagline (e.g., "Immigration Attorney | Serving the Iranian Community") |
Bio | Yes | Your full professional biography |
Enter your Name as you want it displayed
Add a Headline that summarizes your expertise (optional but recommended)
Write your Bio in the text area
Step 3: Write an Effective Bio
Include:
Your professional background and credentials
Areas of expertise and specialization
Who you serve (target clients/communities)
What makes you different
A warm, approachable tone
Avoid:
Generic descriptions that could apply to anyone
Excessive jargon or legalese
Outdated information
Third-person voice (first-person "I" often feels more personal)
Step 4: Save Your Changes
Review your bio for spelling and clarity
Click Publish Draft at the top of the page
Your listing will be submitted for review
Important Notes
Name and Bio are required—your listing cannot be submitted without them
Your primary bio is for HeritageWeb.com in English
You can create additional bio versions for other publications and languages (see Related Articles)
The Preview button shows only your HeritageWeb.com version
FAQs
What's the ideal bio length? Aim for 150-300 words. Long enough to tell your story, short enough to keep attention. Visitors scan quickly—lead with your strongest points.
Should I write in first person or third person? Either works, but first person ("I specialize in...") often feels more personal and approachable. Third person ("Dr. Smith specializes in...") can feel more formal.
Can I include my credentials and certifications? Yes. Mention degrees, certifications, and relevant credentials. However, detailed license information belongs in the Licenses section where it can be verified.
Will my bio be reviewed? Yes. Bios are reviewed for professionalism and accuracy during the listing approval process.
Related Articles
Creating Bio in Multiple Languages
Name and Headline Customization by Publication
Profile Photo Requirements and Best Practices
