Setting Up Multiple Locations
Quick Answer
Add multiple business locations to your Organization listing to expand your reach and serve clients across different areas. Each location gets its own 75-mile service radius for lead matching, displays separately with unique contact information and hours, and increases your visibility. Navigate to the Locations section in your Organization listing, click "Add Location," enter complete address and contact details, then save.
Overview
Whether you have multiple offices, branches, or service areas, Heritage Web allows you to list all your locations under one Organization listing. This maximizes your lead generation potential, as each location independently matches with nearby clients while maintaining unified brand presence.
Adding Your Locations Step by Step
Step 1: Access Your Organization Listing
Log into your Heritage Web dashboard
Navigate to "Organizations"
Select your organization to edit
Scroll to "Locations" section
Step 2: Add Your First/Primary Location
Click "Add Location" button to open location form.
Step 3: Enter Address Information
Required Address Fields:
Street address (including suite/unit if applicable)
City
State/Province
ZIP/Postal code
Country (if serving internationally)
Example:
123 Main Street, Suite 200 Los Angeles, CA 90001 United States
Step 4: Add Location-Specific Contact Information
Phone Numbers:
Main office line
Direct line (if different)
Fax number (optional)
Important: Each location can have unique phone numbers
Step 5: Set Hours of Operation
For each day, specify:
Open time
Close time
Closed all day (checkbox)
Lunch break (if applicable)
Example Schedule:
Monday-Friday: 9:00 AM - 5:00 PM
Saturday: 10:00 AM - 2:00 PM
Sunday: Closed
Special Considerations:
Add lunch hours (12:00 PM - 1:00 PM)
Note holiday schedules in description
Specify time zone for national businesses
Step 6: Add Additional Locations
Click "Add Another Location"
Repeat steps 3-5 for each location
No limit on number of locations
Each location saved independently
Step 7: Save and Submit
Review all locations for accuracy
Click "Save" after each location
Submit listing for approval when complete
How Multiple Locations Affect Lead Matching
The 75-Mile Radius Rule
Each Location Gets:
Independent 75-mile service radius
Separate lead matching consideration
Equal priority in the system
Cumulative coverage area
Example Coverage: If you have offices in:
Los Angeles (75-mile radius)
San Diego (75-mile radius)
San Francisco (75-mile radius)
You're eligible for leads across all of Southern and Northern California.
Lead Distribution
When a Lead Matches Multiple Locations:
System selects closest location
You receive one notification
Lead indicates matching location
You decide how to service
Strategic Benefits:
Broader geographic coverage
More lead opportunities
Local presence in multiple markets
Flexibility in service delivery
Location Strategy Options
Option 1: Single Listing with Multiple Locations
Best For:
Unified brand identity
Centralized management
Consistent services across locations
Shared team resources
Advantages:
One listing to manage
Consolidated leads dashboard
Single approval process
Unified sponsor payment
Example: Law firm with 3 offices
Option 2: Separate Listings per Location
Best For:
Independently operated locations
Different services per location
Separate management teams
Distinct local branding
Advantages:
Location-specific content
Independent sponsor status
Separate team management
Local SEO optimization
Example: Franchise with autonomous locations
Managing Different Types of Locations
Physical Offices
Full-Service Locations:
Complete address required
Staff present during hours
Client meetings available
Full service offerings
Setup Tips:
List all amenities
Include parking information
Note accessibility features
Specify languages spoken at each
Satellite Offices
Part-Time Locations:
Specify limited hours
Note "By appointment only" if applicable
Include scheduling instructions
Clarify services available
Example Setup:
Downtown Satellite Office Hours: Tuesday & Thursday, 10 AM - 3 PM By appointment only Call main office to schedule: (555) 123-4567
Virtual/Service Areas
For Mobile Services:
Use base operation address
Clarify service area in description
Note "We come to you"
Explain coverage area
Example Description: "Mobile service covering Los Angeles County. Our team travels to your location. Office address is for correspondence only."
Headquarters vs. Branches
Main Location:
Mark as primary in description
Include executive team
Note if all services available
Corporate contact information
Branch Locations:
Specify available services
Note if referrals to main needed
Include branch manager name
Local team information
Special Configurations
Multi-State Operations
Setup Approach:
Add all locations regardless of state
Each maintains 75-mile radius
Lead matching works across states
Ensure licenses cover all states
License Considerations:
Must have valid license per state
Update as you expand
Some professions (Immigration law) work nationally
International Locations
If Serving Multiple Countries:
Add international addresses
Specify service capabilities
Note language options
Include time zones
Pop-Up or Temporary Locations
Not Recommended Because:
Requires listing update each time
Triggers review process (1-3 days)
May confuse regular clients
Better to note in description
Alternative: Include in description as "Visit our pop-up locations throughout the city - check website for current schedule"
Customizing Radius per Location
Default Settings
All locations start with 75-mile radius
Requesting Changes
Email [email protected] with:
Organization name and ID
Specific location needing adjustment
Desired radius (can be "No Limit")
Business reason for change
Examples of Custom Radius:
Downtown office: 25 miles (dense urban area)
Rural office: 150 miles (sparse population)
Virtual services: No limit
Specialty practice: Statewide
Different Radius by Specialty
Advanced Configuration:
Immigration law: National reach
Personal injury: 50 miles
Corporate law: 100 miles
Family law: 30 miles
Contact support for specialty-specific setup.
Display and Visibility
How Locations Appear to Visitors
On Your Listing:
Each location listed separately
Map showing all locations (future feature)
Contact details per location
Hours for each office
In Search Results:
Nearest location shown
Distance indicator
"Multiple locations" badge
Click for all locations
Managing Location Visibility
Temporarily Closing a Location:
Edit the location
Update hours to "Closed"
Add note in description
Don't delete (loses SEO value)
Hiding a Location:
Cannot hide individual locations
Must remove entirely
Consider updating hours instead
Common Scenarios and Solutions
Scenario: Franchise with 10 Locations
Approach:
Create one Organization listing
Add all 10 locations
Each franchisee adds their details
Centralized lead management
Benefits:
Unified brand presence
Shared sponsor benefits
Consolidated reporting
Scenario: Medical Practice with Hospital Privileges
Approach:
List main practice location
Add hospital addresses where you see patients
Note "By appointment" for hospitals
Specify services available at each
Scenario: Consulting Firm with Remote Team
Approach:
Use headquarters as primary location
Add regional offices if any
Note virtual service capability
Specify "Nationwide services available"
Scenario: Seasonal Locations
Approach:
Add all locations
Update hours seasonally
Include seasonal notes
Example: "Summer location - May through September"
Best Practices
Do's
✅ Keep all location information current
✅ Include unique phone numbers per location
✅ Specify exact hours for each location
✅ Add parking/transit information
✅ Note accessibility features
✅ Include languages spoken at each location
✅ Update immediately when changes occur
Don'ts
❌ Don't create duplicate listings for same location
❌ Don't use PO Boxes as primary address
❌ Don't list locations you don't actually serve from
❌ Don't forget to update moved locations
❌ Don't use residential addresses (unless home-based business)
FAQs
How many locations can I add? Unlimited. Add as many legitimate business locations as you have.
Can I have different services at different locations? The service list applies to the whole organization, but you can note location-specific services in descriptions.
What if I move locations? Update the address in your listing. This triggers a review (1-3 days) but your listing stays live.
Can each location have different hours? Yes, each location has independent hours of operation settings.
Do I need separate licenses for each state? Yes, for most regulated professions. Some (like Immigration law) allow national practice with one license.
Should I create separate Organizations for each location? Only if they operate independently with different services, branding, or management.
Can I set different radius distances for each location? Yes, contact [email protected] to customize radius per location.
Next Steps
List all your active business locations
Gather address and contact details for each
Determine hours of operation per location
Add all locations to your Organization listing
Consider radius customization if needed
Submit for approval
Monitor which locations generate the most leads