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Setting Up Business Locations

Add your business address to appear in local search results and receive nearby leads. Enter your street address, city, state, and zip code for 75-mile radius matching.

Brandon Austin avatar
Written by Brandon Austin
Updated this week

Setting Up Business Locations

Quick Answer

Add your business address in the Business Locations section to appear in local search results and receive geographically relevant leads. Enter your street address, city, state, and zip code. Your listing will match with clients within a 75-mile radius of each location.

Overview

Business Locations tell Heritage Web where your Organization operates. This information is used for lead matching—clients searching for services in Houston will be matched with businesses located in or near Houston. You can add multiple locations if your business operates from several addresses.

Why Location Matters

Purpose

Description

Lead matching

Receive referrals from clients in your service area

Local search

Appear when clients search by city or region

Client convenience

Show clients where to find you

Geographic relevance

Match with nearby clients (75-mile radius)

Step-by-Step Instructions

Step 1: Access Business Locations

  1. Go to your Organization listing edit page

  2. Scroll to the Business Locations section

  3. Click to expand if collapsed

Step 2: Add Your Address

  1. Click Add Location or the + button

  2. Enter your Street Address

  3. Select your Country

  4. Select your State

  5. Enter your City

  6. Enter your Zip Code

Step 3: Add Location Details

  1. Enter a Location Name (optional, useful for multiple locations)

  2. Add Phone Number for this location

  3. Set Hours of Operation (see separate article)

Step 4: Save Your Changes

  1. Review address for accuracy

  2. Click Publish Draft to save

  3. Location becomes active after approval

Location Fields

Field

Required

Description

Street Address

Yes

Physical street address

Country

Yes

Country dropdown

State

Yes

State/province dropdown

City

Yes

City name

Zip Code

Yes

Postal code

Location Name

No

Label for this location (e.g., "Main Office")

Phone Number

No

Contact number for this location

Hours of Operation

No

Business hours for this location

What Address to Use

Use Your Business Address If:

  • You have a physical office, store, or location

  • Clients visit you at this address

  • You're based at this location

Consider a Service Area If:

  • You travel to clients (mobile services)

  • You serve a region but have no public office

  • You work from home but don't want to publish that address

Location and Lead Matching

Your business location directly affects which leads you receive:

  1. Client requests service in "Houston, TX"

  2. System searches for listings within 75 miles of Houston

  3. Your Organization matches if any location is within range

  4. Lead is sent to matching businesses

The 75-Mile Radius

Heritage Web uses a 75-mile radius for geographic matching:

Your Location

Matches Clients In

Houston, TX

Houston and surrounding 75-mile area

Los Angeles, CA

LA metro and surrounding 75-mile area

Chicago, IL

Chicago and surrounding 75-mile area

Important Notes

  • At least one location is recommended for local lead matching

  • You can add unlimited locations

  • Each location can have its own hours and phone number

  • The 75-mile radius is standard (custom areas available by request)

  • Remote/virtual businesses can still add a headquarters location

FAQs

Do I need to add a location? It's strongly recommended. Without a location, you may miss geographically relevant leads. Even virtual businesses benefit from listing a headquarters.

Can I hide my street address but still get local leads? Currently, the address is used for matching. Contact support if you have privacy concerns about displaying your address.

What if I serve clients nationwide? Add your primary location. You'll match with nearby clients. For broader reach, consider adding multiple strategic locations or contact support about custom service areas.

Does my location have to be a commercial address? No, but be aware that whatever address you enter may be visible on your listing. Home-based businesses should consider this.

How accurate does my address need to be? Use your exact business address. The system uses this for precise geographic matching.

Related Articles

  • Adding Multiple Locations

  • Hours of Operation

  • Understanding the 75-Mile Matching Radius

  • Requesting Custom Service Area Changes

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