Setting Up Business Locations
Quick Answer
Add your business address in the Business Locations section to appear in local search results and receive geographically relevant leads. Enter your street address, city, state, and zip code. Your listing will match with clients within a 75-mile radius of each location.
Overview
Business Locations tell Heritage Web where your Organization operates. This information is used for lead matching—clients searching for services in Houston will be matched with businesses located in or near Houston. You can add multiple locations if your business operates from several addresses.
Why Location Matters
Purpose | Description |
Lead matching | Receive referrals from clients in your service area |
Local search | Appear when clients search by city or region |
Client convenience | Show clients where to find you |
Geographic relevance | Match with nearby clients (75-mile radius) |
Step-by-Step Instructions
Step 1: Access Business Locations
Go to your Organization listing edit page
Scroll to the Business Locations section
Click to expand if collapsed
Step 2: Add Your Address
Click Add Location or the + button
Enter your Street Address
Select your Country
Select your State
Enter your City
Enter your Zip Code
Step 3: Add Location Details
Enter a Location Name (optional, useful for multiple locations)
Add Phone Number for this location
Set Hours of Operation (see separate article)
Step 4: Save Your Changes
Review address for accuracy
Click Publish Draft to save
Location becomes active after approval
Location Fields
Field | Required | Description |
Street Address | Yes | Physical street address |
Country | Yes | Country dropdown |
State | Yes | State/province dropdown |
City | Yes | City name |
Zip Code | Yes | Postal code |
Location Name | No | Label for this location (e.g., "Main Office") |
Phone Number | No | Contact number for this location |
Hours of Operation | No | Business hours for this location |
What Address to Use
Use Your Business Address If:
You have a physical office, store, or location
Clients visit you at this address
You're based at this location
Consider a Service Area If:
You travel to clients (mobile services)
You serve a region but have no public office
You work from home but don't want to publish that address
Location and Lead Matching
Your business location directly affects which leads you receive:
Client requests service in "Houston, TX"
System searches for listings within 75 miles of Houston
Your Organization matches if any location is within range
Lead is sent to matching businesses
The 75-Mile Radius
Heritage Web uses a 75-mile radius for geographic matching:
Your Location | Matches Clients In |
Houston, TX | Houston and surrounding 75-mile area |
Los Angeles, CA | LA metro and surrounding 75-mile area |
Chicago, IL | Chicago and surrounding 75-mile area |
Important Notes
At least one location is recommended for local lead matching
You can add unlimited locations
Each location can have its own hours and phone number
The 75-mile radius is standard (custom areas available by request)
Remote/virtual businesses can still add a headquarters location
FAQs
Do I need to add a location? It's strongly recommended. Without a location, you may miss geographically relevant leads. Even virtual businesses benefit from listing a headquarters.
Can I hide my street address but still get local leads? Currently, the address is used for matching. Contact support if you have privacy concerns about displaying your address.
What if I serve clients nationwide? Add your primary location. You'll match with nearby clients. For broader reach, consider adding multiple strategic locations or contact support about custom service areas.
Does my location have to be a commercial address? No, but be aware that whatever address you enter may be visible on your listing. Home-based businesses should consider this.
How accurate does my address need to be? Use your exact business address. The system uses this for precise geographic matching.
Related Articles
Adding Multiple Locations
Hours of Operation
Understanding the 75-Mile Matching Radius
Requesting Custom Service Area Changes
