Required Fields: Name and Overview

Quick Answer

Every Organization listing requires two fields before submission: Organization Name (your official business name) and Overview (a description of your business). Complete both to submit your listing for review.

Overview

Heritage Web keeps required fields minimal so you can get your listing submitted quickly. Only your business name and description are mandatory—everything else can be added later to enhance your listing.

Organization Name

What to Enter

Enter your official business name as you want it displayed publicly. This could be:

Your legal business name (Smith & Associates, LLC)
Your DBA or trade name (Houston Family Dental)
Your brand name (The Persian Kitchen)

Best Practices

Use your official business name consistently
Include "Inc.", "LLC", or other designations if part of your registered name
Avoid excessive capitalization or special characters
Keep it professional and recognizable

Multi-Language Names

You can display your business name in different languages for different publications. For example:

English: "Golden Dragon Restaurant"
Chinese: "金龙餐厅"

Add additional language versions after setting up Languages in your listing.

Overview (Business Description)

What to Enter

Write a description that tells potential clients:

What your business does
Who you serve
What makes you unique
Your experience or background

Best Practices

Length: Aim for 150-400 words
Tone: Professional but approachable
Focus: Benefits to clients, not just features
Format: Use paragraphs, not bullet points

Example Overview

Houston Family Dental has served the Greater Houston community for over 15 years. Our bilingual team provides comprehensive dental care for patients of all ages, from routine cleanings to cosmetic dentistry and oral surgery.

Founded by Dr. Maria Santos, our practice combines modern technology with personalized attention. We accept most major insurance plans and offer flexible payment options.

Our Spanish-speaking staff ensures comfortable care for all patients. We're conveniently located in Midtown with free parking and evening appointments available.

Important Notes

Both fields must be completed before you can submit your listing
You can edit these fields anytime after approval
Edits to approved listings go through re-review
No HTML or hyperlinks are allowed in the Overview field

FAQs

Can I change my Organization Name after approval? Yes, but the change will go through review. Your current approved name stays visible until the new version is approved.

How long should my Overview be? Aim for 150-400 words. Long enough to inform, short enough to hold attention.

Can I include my phone number or email in the Overview? It's better to use the dedicated contact fields. Information in those fields displays properly and is easier for clients to use.

What if I operate in multiple languages? Create separate Overview versions for each language after adding Languages to your listing. Each community publication can show the appropriate version.