Adding Languages You Speak
Quick Answer
Add the languages you or your team members speak to help potential clients find you and to qualify for language-specific community publications. Languages directly affect which leads you receive and which directories your listing appears on.
Overview
The Languages section lets you specify which languages your practice can serve clients in. You can add languages you personally speak or languages that colleagues and staff members speak. Both count equally for lead matching—if a client needs a Farsi-speaking attorney and your paralegal speaks Farsi, you'll be matched to that lead.
Step-by-Step Instructions
Step 1: Access the Languages Section
Log into your Heritage Web dashboard
Click My Profile in the left navigation
Scroll to the Languages section
Click to expand it
Step 2: Add a Language
Click Add Languages +
A new row appears with three dropdown fields
Click the first dropdown and select or search for the language
Select your proficiency level:
Conversational – Basic conversations, may need support for complex topics
Fluent – Comfortable with professional discussions
Native or Bilingual – Native speaker or equivalent proficiency
Select the speaker:
You – You personally speak this language
My colleague speaks – A team member or staff person speaks it
Step 3: Add Additional Languages
Repeat Step 2 for each language your practice can serve
There is no maximum limit—add all applicable languages
Step 4: Save Your Changes
Review your language entries
Click Publish Draft at the top of the page
Changes take effect after approval
Important Notes
Languages affect lead matching—you'll only receive leads requiring languages you've listed
Languages affect publication assignment—adding Farsi may qualify you for IranianLawyers.com
Both "You" and "My colleague speaks" count equally for matching
Adding a language enables you to create Bio content in that language for relevant publications
FAQs
Do colleague languages count for lead matching? Yes. If you list Spanish as "My colleague speaks," you'll still match with leads requesting Spanish-speaking professionals.
Does proficiency level affect which leads I receive? No. Currently, all proficiency levels are treated equally for matching. Proficiency is displayed to help visitors assess fit.
Can I add unlimited languages? Yes. Add every language your practice can genuinely serve.
Will adding a language get me on more publications? Often, yes. Languages are a primary factor in publication assignment. For example, adding Farsi may qualify your listing for Iranian community directories.
Related Articles
Community Connections
How Publications Are Assigned to Your Listing
Creating Content in Multiple Languages
