Posting Your Job Opening
Quick Answer
Create a Job listing to recruit candidates across Heritage Web's network. Navigate to your dashboard, click "+ Free Job Listing," write a detailed job description (required), specify position details and compensation, add hiring organization information, and submit for approval. You can create unlimited Job listings per account, and listings can be marked as "Filled" while remaining visible for SEO purposes.
Overview
Job listings connect employers with qualified candidates across Heritage Web's 300+ community-specific directories. Whether hiring for professional positions, community organizations, or service roles, Job listings help you reach diverse talent pools with targeted visibility. Unlike other listing types, Job listings rarely receive paid referrals but generate direct applications and maintain SEO value even after positions are filled.
Step-by-Step Job Posting Process
Step 1: Access Job Listings Section
Log into your Heritage Web dashboard
Navigate to "Jobs" from the main menu
Click "+ Free Job Listing" button
System creates blank listing and opens edit page
Step 2: Write Your Job Description (Required)
Create a comprehensive description that attracts qualified candidates:
Essential Elements to Include:
Position overview and purpose
Key responsibilities (5-8 bullet points)
Day-to-day activities
Reporting structure
Team size and dynamics
Growth opportunities
Example Structure:
We're seeking a bilingual Customer Success Manager to join our growing team. This role is crucial for maintaining our 95% client retention rate and expanding our Latino market presence. Key Responsibilities: • Manage portfolio of 50+ enterprise accounts • Conduct quarterly business reviews • Develop customer success strategies • Collaborate with sales and product teams • Create training materials in English and Spanish • Track and report on key metrics You'll report to the VP of Customer Success and work with a team of 8 success managers across the country.
Step 3: Add Position Requirements
Qualifications Section Should Cover:
Required Qualifications:
Education level
Years of experience
Specific skills
Certifications or licenses
Language requirements
Technical competencies
Preferred Qualifications:
Additional skills
Industry experience
Advanced degrees
Specialized knowledge
Example Requirements:
Required: • Bachelor's degree or equivalent experience • 3+ years customer success or account management • Fluent in English and Spanish • CRM experience (Salesforce preferred) • Valid driver's license Preferred: • Experience in SaaS industry • Project management certification • Additional languages (Mandarin, Korean)
Step 4: Specify Job Industries (Required)
Select up to 10 industries that match your position:
Click "Select Industries"
Browse categories relevant to the role
Include both specific and broader categories
Think about where candidates search
Strategic Selection:
Primary industry (your business sector)
Function-specific (sales, IT, finance)
Skill-based (project management, analytics)
Level-based (entry, senior, executive)
Step 5: Add Application Instructions
Application URL (Optional but Recommended):
Direct link to application portal
Company careers page
ATS (Applicant Tracking System) link
Google Form or similar
Alternative Application Methods:
To Apply: • Submit resume via our careers page: [URL] • Email resume and cover letter to: [email protected] • Apply through LinkedIn: [LinkedIn job URL]
Step 6: Include Company Culture Information
Culture and Benefits:
Help candidates understand your workplace:
Why Join Us: • Flexible hybrid schedule (3 days office, 2 remote) • Comprehensive health benefits from day one • 401(k) with 6% company match • Professional development budget ($2,500/year) • Diverse, inclusive environment • Regular team building events • Mentorship programs
Step 7: Add Keywords for Discovery
SEO Optimization:
Include relevant keywords naturally:
Job title variations
Skills and technologies
Industry terms
Location-specific terms
Community connections
Example Keywords Integration: "Seeking bilingual attorney, abogado bilingüe, for immigration law firm, bufete de inmigración, serving the Iranian and Latino communities in Los Angeles."
Step 8: Submit for Approval
Review all information for accuracy
Click "Publish Draft"
Status changes to "Pending Review"
Approval timeline:
Sponsor listings: 1 business day
Free listings: 2-3 business days
Types of Positions to Post
Professional Services
Legal Positions:
Associates and partners
Paralegals and legal assistants
Legal secretaries
Law clerks
Compliance officers
Medical/Healthcare:
Physicians and specialists
Nurses and medical assistants
Administrative staff
Billing specialists
Medical interpreters
Financial Services:
Accountants and CPAs
Financial advisors
Bookkeepers
Tax preparers
Loan officers
Community Organizations
Nonprofit Roles:
Executive directors
Program managers
Development officers
Volunteer coordinators
Grant writers
Outreach specialists
Religious Organizations:
Administrative staff
Youth program directors
Music directors
Education coordinators
Facilities managers
Business Operations
Management Positions:
Operations managers
HR specialists
Marketing coordinators
Sales representatives
Customer service leads
Technical Roles:
IT support specialists
Web developers
Data analysts
Digital marketing specialists
Social media managers
Service Industries
Hospitality/Retail:
Restaurant managers
Retail supervisors
Customer service representatives
Sales associates
Hospitality coordinators
Writing Effective Job Descriptions
Title Best Practices
Be Specific and Searchable:
Good Titles | Poor Titles |
Senior Software Engineer - Python | Ninja Coder Wanted |
Bilingual Customer Service Representative | Superstar Needed |
Part-Time Accounting Assistant | Multiple Positions |
Executive Director - Nonprofit | Great Opportunity |
Inclusive Language
Avoiding Bias:
Instead of: "Looking for a young, energetic salesman" Write: "Seeking motivated sales professional"
Instead of: "Native English speaker required" Write: "Excellent English communication skills required"
Instead of: "Recent graduate preferred" Write: "Entry-level position, 0-2 years experience"
Salary Transparency
Benefits of Including Compensation:
Attracts qualified candidates
Saves time on mismatched expectations
Builds trust
Increasingly expected
Some states require it
How to Display:
Compensation: $65,000 - $80,000 annually Based on experience and qualifications Plus performance bonus up to 15%
Multi-Language Job Postings
Adding Language Versions
For positions requiring bilingual skills:
Complete main description in English
Scroll to bottom of Job Description section
Click "Add" button
Select publication and language
Write job title and description in that language
Save language version
Example Bilingual Posting:
English version for HeritageWeb.com
Spanish version for LosAbogados.com
Farsi version for IranianBusinesses.com
Language Requirements
Specifying Language Needs:
Requirement Level | Description | Example |
Required | Essential for position | "Must be fluent in Korean" |
Preferred | Advantageous but not required | "Spanish speaking a plus" |
Customer-Facing | For client interaction | "Serve Mandarin-speaking clients" |
Internal | For team communication | "Work with Mexico team" |
Community-Targeted Recruitment
Leveraging Heritage Web's Network
Publication Assignment Benefits:
Your job appears on relevant community sites based on:
Languages specified
Community connections selected
Industry alignment
Geographic location
Example Targeting: Position requiring Arabic speaker appears on:
HeritageWeb.com (main hub)
ArabBusinesses.com
Community-specific job boards
Professional directories
Diversity and Inclusion
Best Practices:
Include EEO statement
Mention diversity initiatives
Highlight inclusive benefits
Show cultural awareness
Reference community connections
Example Statement: "We are committed to building a diverse team and strongly encourage applications from Black, Indigenous, and people of color, LGBTQ+ individuals, veterans, and people with disabilities."
Optimizing Your Job Listing
Keywords and Search
Include Relevant Terms:
Job title variations
Skills and certifications
Software and tools
Industry terminology
Education requirements
Complete All Fields
Why Completeness Matters:
Better search ranking
Higher candidate quality
Fewer unqualified applications
Professional appearance
Trust building
Update Regularly
Keep Listing Current:
Update if requirements change
Refresh posting date
Add new information
Respond to applications promptly
Common Mistakes to Avoid
Mistake | Problem | Solution |
Vague job title | Poor search visibility | Use standard, specific titles |
No salary info | Fewer qualified applicants | Include range or "competitive" |
Missing requirements | Unqualified applications | List must-haves clearly |
No application method | Candidates can't apply | Include clear instructions |
Discriminatory language | Legal issues, reduced pool | Use inclusive language |
Grammar errors | Unprofessional appearance | Proofread carefully |
Best Practices
Do's
✅ Write clear, specific job titles
✅ Include salary range or compensation details
✅ List both required and preferred qualifications
✅ Specify language requirements clearly
✅ Add company culture and benefits
✅ Include EEO statement
✅ Provide multiple application methods
✅ Update status when position is filled
Don'ts
❌ Don't use discriminatory language
❌ Don't hide important requirements
❌ Don't use internal job codes as titles
❌ Don't forget contact information
❌ Don't leave expired jobs active
❌ Don't use all caps or excessive punctuation
After Posting Your Job
What Happens Next
During Review:
Heritage Web verifies information
Checks for compliance
Assigns to publications
Approves or requests changes
After Approval:
Goes live on HeritageWeb.com
Appears on assigned community sites
Begins receiving applications
Visible in search results
Managing Applications
Application Flow:
Candidates apply via your specified method
No application processing through Heritage Web
You manage all recruitment directly
Track source for ROI analysis
FAQs
Can I post jobs for multiple locations? Yes, either create one listing mentioning all locations or separate listings for each location for better local visibility.
How long do job listings stay active? Job listings remain active until you mark them as filled or remove them. No automatic expiration.
Can I repost the same job? Yes, you can create new listings for recurring positions or reopened roles.
Do I need a company logo? Logo is optional for job listings but recommended for better visibility and credibility.
Can I post volunteer positions? Yes, select "Volunteer" as the position type and specify if unpaid.
Should I include remote work options? Yes, specify workplace type (remote, hybrid, or in-person) as this is increasingly important to candidates.
Next Steps
Prepare comprehensive job description
Gather position requirements and qualifications
Determine compensation range
Set up application method
Add company information
Submit for approval
Monitor applications once live