Commission on Sponsor Subscriptions vs. Lead Purchases

Quick Answer

You earn 30% commission on BOTH sponsor subscriptions and lead purchases made by your referrals during their first 12 months. Sponsor subscriptions provide recurring monthly or annual commission, while lead purchases generate one-time commission per transaction. Most successful referrals use both, maximizing your earning potential.

Overview

Understanding the commission structure for different purchase types helps you promote the right solutions to your referrals. Many professionals start with a sponsor subscription for visibility, then purchase leads for growth—and you earn 30% on everything they spend.

Commission Breakdown

Sponsor Subscriptions

Monthly Subscriptions ($25/month per listing)

You earn: $7.50/month per sponsored listing
Recurring commission for up to 12 months
Maximum potential: $90 per listing over 12 months
Payments continue even if they pause and resume

Annual Subscriptions ($240/year per listing)

You earn: $72 upfront per sponsored listing
One-time commission payment
20% discount benefits the client
Your commission paid when they pay

Multiple Sponsors Example:

Law firm with 10 attorneys upgrading to sponsor
Annual option: 10 × $240 = $2,400 × 30% = $720 immediate commission
Monthly option: 10 × $25 = $250/month × 30% = $75/month for 12 months

Lead Purchases

Individual Lead Pricing ($29-$395 per lead)

You earn: 30% of each purchase price
Commission varies by lead value
Typical professional purchases 5-20 leads monthly
High-value leads (legal, medical) pay more commission

Volume Examples:

Monthly Lead Spend	Your Commission	Annual Potential
$500 (5 leads @ $100)	$150	$1,800
$1,000 (10 leads @ $100)	$300	$3,600
$2,000 (20 leads @ $100)	$600	$7,200

Combined Earning Potential

Typical Professional Journey:

Creates free listing (Day 1)
Upgrades to sponsor (Week 1): $72-90 commission
Starts purchasing leads (Month 1): $150-600/month commission
Total Year 1 commission: $1,800-$7,200+

Enterprise Example:

25-attorney firm all sponsors: $1,800 annual
Firm's lead purchases: $50,000/year
Your total commission: $1,800 + $15,000 = $16,800

Strategic Promotion Tips

Promote Sponsors First

Removes login wall (massive conversion boost)
Provides 24-hour lead priority
Easier sell at lower price point
Creates recurring commission base
Shows immediate value

Follow Up with Lead Education

Once they see more inquiries from sponsor status
Explain exclusive lead access benefits
Share success stories and conversion rates
Highlight quality of Heritage Web's vetting

Bundle Your Messaging

"Start with sponsor for visibility, add leads for growth"
Position as complete marketing system
Emphasize ROI of both investments
Use real success metrics

Important Notes

12-Month Window: You earn commission on ALL purchases within 12 months of account creation, regardless of when they upgrade or start buying leads.

Permanent Attribution: Even if they don't purchase immediately, you still earn commission when they do—as long as it's within the 12-month window.

No Double Dipping: Affiliates cannot earn commission on their own Heritage Web purchases, only on referred accounts.

FAQs

Q: Which generates more commission—sponsors or leads? A: Lead purchases typically generate more total commission due to higher dollar amounts, but sponsor subscriptions provide predictable recurring revenue. Most successful affiliates promote both.

Q: What if someone cancels their sponsor subscription? A: You keep all commission already earned. If they re-subscribe within their 12-month window, you earn commission on the new subscription too.

Q: Do I earn commission on sponsor renewals after 12 months? A: No, commission is only for the first 12 months from account creation. This includes all purchases and subscriptions within that window.

Q: How quickly do I see commission from different purchase types? A: Both appear in your dashboard within 5-10 minutes of purchase. Monthly sponsor commission appears each month, while lead purchase commission appears per transaction.