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Understanding Commission Reports and Sales Cycles

30% revenue share for 12 months—learn the specifics

Brandon Austin avatar
Written by Brandon Austin
Updated over a week ago

Quick Answer

Commissions are generated when referrals upgrade to paid plans, appearing as "Sales" in your reports. You earn 30% of payments for 12 months and can request payouts on demand once you reach the thresholds. Detailed tracking is available in the Partner Portal → Reporting.

Overview

Commission reports provide a comprehensive view of your referrals' lifecycle, from initial signup through paid conversions and renewals. Understanding how free signups become sales when commissions are calculated, and how to read reporting data, helps you forecast earnings and optimize promotional strategies. The Partner Portal provides comprehensive analytics to track performance across all your referral activities.

Sales Cycle Stages

Sign-up to Sale Conversion

Initial Signup Phase: When someone clicks your referral link and creates an account, they appear as "Signup" in your reports. Free account creation triggers tracking, but doesn't generate commission yet. Signups remain attributed to you for future upgrades within 12 months. Cookie attribution lasts 60 days from initial click.

Conversion to Sale Referrals appears as "Sale" when they upgrade to any paid plan. The commission is calculated at 30% of the payment amount. Sales can happen immediately or months after initial signup. You earn commission on their first 12 months of payments.

Renewal Tracking: Monthly subscriptions generate new commission entries each payment cycle. Annual subscriptions generate a single, upfront commission. Renewals show as separate line items in your activity feed. The commission stops after 12 months from their first payment.

Commission Calculation Timeline

Payment Processing Flow Referral makes payment → Sale appears in your dashboard within 5-10 minutes. The commission amount is calculated and shown in the "Reward" column. Balance updates are immediately available for payout requests. Commissions are calculated on NET-30 basis from referral payments.

Commission Status Progression: New sales begin with a "Pending" status for 24-48 hours to facilitate verification. Approved commissions change to "OK" status. Rejected items show "Rejected" with zero reward value. Only "OK" status commissions count toward payout balance.

Reading Your Reports

Reporting Dashboard Navigation

Accessing Reports Log into partners.heritageweb.com → Click "Reporting" in top navigation. Select date range using the date picker. Select "All links" or a specific tracking link from the dropdown menu. Toggle between Yearly, Monthly, or Daily view.

Understanding Report Metrics

Key Performance Indicators

  • Clicks: Total referral link clicks in the selected period

  • Signups: New account registrations from your links

  • Sales: Paid conversions generating commission

  • Conversion Rate: Percentage of clicks becoming signups/sales

Time-Based Analysis: The daily view displays granular performance patterns. The monthly view reveals trends and seasonal patterns. The yearly view provides a comprehensive overview of long-term performance. Compare periods to identify growth opportunities.

Commission Report Details

Activity Feed Columns

  • Referral: Email address of the converted customer

  • Action: Signup, Sale, Renewal, or Refund

  • Reward: Commission amount earned (30% of payment)

  • Status: OK (approved), Pending (verifying), Rejected (disqualified)

  • Date: When the action occurred

Filtering and Search: Filter by action type to see only sales or renewals. Search by email to track specific referral history. Set custom date ranges for period comparisons. Export data manually for external analysis.

Important Notes

  • 12-Month Limit: Commission-earning period caps at 12 months per referral, regardless of continued subscription

  • 365-Day Claim Period: Earned commissions expire if unclaimed for 365 days - set up PayPal immediately

  • On-Demand Payouts: Request payouts anytime after reaching $50 and 2 referrals (one per month maximum)

  • Refund Impact: Customer refunds result in commission reversal, showing negative reward amounts

  • Minimum Requirements: Need 2 lifetime referrals and $50 balance before requesting the first payout

  • Self-Referral Tracking: Your own paid upgrades count if you use your referral link

FAQs

When do free signups convert to sales? Conversion timing varies by user need. Some upgrade immediately, while others do so after weeks or months. Your 12-month commission window starts from their first payment, not their sign-up date.

Why is my commission less than expected? Verify the actual payment amount for the referral. Commission is 30% of what they paid. Discounts, promotions, or different plan tiers affect commission amounts.

Do I earn a commission on referral renewals for the lifetime of the referral? No, commission earnings stop after 12 months from the date of the referral's first payment. After 12 months, renewals no longer generate commission for you.

What happens if a sale shows "Rejected"? Common reasons include payment failure, immediate cancellation, or duplicate accounts. Rejected sales don't count toward your balance or 2-referral minimum.

Can I download my commission reports? Currently, manual export is required. Copy data from reports to your spreadsheet. Take monthly screenshots for your records.

Next Steps

  • Review reports weekly to track conversion trends

  • Identify which referral sources generate the most sales

  • Monitor pending commissions for status changes

  • Request payout when you reach $50 threshold

  • Document high-converting promotional strategies

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