The most common rejection reasons are: using a business name in a Profile name field (30% of rejections), missing required logos for Organizations/Events (25%), invalid or expired professional licenses (20%), wrong listing type selection (15%), and contact information in description fields (10%). Each rejection email specifies exactly what to fix - make only those corrections and resubmit for fastest approval.

About 15-20% of listings are rejected during initial review, but 95% are approved after corrections. Understanding common rejection reasons helps you avoid delays and get approved on first submission. This guide covers the top rejection reasons by listing type, how to fix each issue, and strategies to prevent rejections entirely.

The Problem: Using your business, firm, or practice name instead of your personal name in a Profile listing.

What You Submitted:

Why It's Rejected:

How to Fix:

Prevention Tip: Create an Organization listing for your business and a Profile listing for yourself individually.

The Problem: Organization and Event listings REQUIRE a logo upload - it cannot be skipped.

Common Scenarios:

Why It's Rejected:

How to Fix:

Quick Logo Solutions:

Prevention Tip: Have logo ready before starting Organization or Event listing.

The Problem: License numbers that don't verify or have expired.

Common Issues:

Why It's Rejected:

How to Fix:

Verification Steps:

Correct Format Examples:

Prevention Tip: Verify license on state website before submitting.

The Problem: Creating the wrong type of listing for your needs.

Common Mistakes:

Why It's Rejected:

How to Fix:

Prevention Tip:

The Problem: Putting phone numbers, emails, or addresses in description fields.

What Not to Do:

Why It's Rejected:

How to Fix:

Correct Description:

Prevention Tip: Review description for any contact details before submitting.

Profile Name Issues:

❌ Incorrect:

✅ Correct:

If Logo Missing:

Quick Creation:

If Wrong Image Type:

Common License Errors:

Missing Digits:

Wrong Format:

Expired License:

Not Yet Issued:

Remove These from Descriptions:

❌ Don't Include:

✅ Do Include:

Example Rejection Email:

How to Fix:

Business Can't Be Verified:

Solutions:

License Verification Failed:

Steps:

Poor Quality Issues:

For All Listings: ✅ Correct listing type selected
✅ All required fields complete
✅ No placeholder text
✅ Contact info in proper fields
✅ Images meet requirements

For Profiles: ✅ Personal name only
✅ Photo not logo (optional)
✅ Valid licenses
✅ Bio free of contact info

For Organizations: ✅ Business name used
✅ Logo uploaded (required)
✅ Overview written
✅ Business verifiable

For Events: ✅ Future date selected
✅ Logo uploaded (required)
✅ Complete schedule
✅ Venue details included

For Jobs: ✅ No discriminatory language
✅ Company info complete
✅ Salary range included
✅ Clear requirements

Before Submitting:

Common Last-Minute Catches:

Do's: ✅ Fix only what was mentioned
✅ Resubmit same day if possible
✅ Add note about corrections
✅ Keep other content the same
✅ Check email carefully

Don'ts: ❌ Don't make additional changes
❌ Don't argue with decision
❌ Don't create duplicate listing
❌ Don't change listing type
❌ Don't give up

Statistics:

What if I disagree with the rejection? Contact [email protected] with your listing ID and explanation. Sometimes there are special circumstances.

Can I fix multiple issues at once? Yes, fix everything mentioned in the rejection email before resubmitting.

Will fixing issues guarantee approval? If you fix exactly what was mentioned, approval rate is 95%+.

What if the same issue gets rejected twice? Contact support for clarification - there may be a misunderstanding.

Can Heritage Web fix issues for me? No, you must make corrections yourself to ensure accuracy.

Do rejections affect my account standing? No, rejections are common and don't impact your account.