Quick Answer
Job Industries help candidates discover your posting through browsing and search. They also influence which Heritage Web publications feature your job. Accurate, relevant industry selections ensure qualified candidates find your opportunity.
Overview
When job seekers explore opportunities on Heritage Web, they often browse by industry or search for specific job types. Your industry selections determine whether your posting appears in those results.
Industries also work alongside your Languages selection to determine which community publications feature your job posting.
How Candidates Find Jobs
Browse by Industry
Candidates can browse job listings filtered by industry:
"Show me all Engineering jobs"
"Show me Healthcare Services positions in Dallas"
"Show me Information Technology jobs posted this week"
If your job isn't categorized correctly, it won't appear in these filtered views.
Search
When candidates search for jobs, industry keywords help surface relevant results. A job categorized as "Information Technology" is more likely to appear when someone searches for "IT" or "tech jobs."
Publication Job Boards
Heritage Web's community publications display jobs relevant to their audience. Your industries help determine which publication job boards feature your posting.
Industries and Publication Placement
Industries combine with Languages to determine publication placement:
Factor | What It Does |
Job Industries | Determines category-based job board placement |
Languages | Influences community publication placement |
Location | Geographic targeting |
Example:
Industries: Information Technology, Engineering
Languages: Spanish (Required)
Result: Job may appear on Latino community tech job boards
Note: Jobs don't use Community Connections (see fair employment compliance article).
Best Practices for Industry Selection
Be Accurate
Select industries that genuinely describe where this role fits. Miscategorization frustrates candidates who find irrelevant listings.
Be Complete
Select all relevant industries (up to 10). A "Technical Project Manager" could fit Information Technology, Program and Project Management, and Engineering.
Think Like a Candidate
What industries would someone browse to find this type of role? Select industries that match candidate search behavior.
Use the Job Description for Details
Industries are broad categories. Your job description provides the specifics—use industries to get candidates to your posting, then let the description sell the role.
Important Notes
No lead matching: Jobs don't receive referral leads, so industries are purely for discovery
Required section: You must select at least one industry to publish your job
Flat list: Unlike Profiles/Organizations, jobs use 26 broad categories with no sub-specialties
FAQs
Will selecting more industries get my job more visibility? Only if those industries are genuinely relevant. Candidates who click expecting a "Marketing" role and find an unrelated position won't apply.
How do industries work with job search? Industry names are indexed for search. Jobs categorized as "Information Technology" surface when someone searches for "IT" or "technology jobs."
My company spans many industries—should I select all of them? Select industries relevant to THIS specific job role, not all industries your company operates in. A law firm hiring a receptionist should select "Administrative," not "Legal."
Can I see which publications feature my job? Yes. After your job is approved, check the Publications tab to see your publication assignments and adjust visibility settings.