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ANY Sponsor Listing Gives Account-Wide Unlimited Pro Bono

Brandon Austin avatar
Written by Brandon Austin
Updated yesterday

ANY Sponsor Listing Gives Account-Wide Unlimited Pro Bono

Quick Answer

Sponsoring ANY single listing - whether Profile, Organization, Event, or even Job listing - immediately unlocks unlimited pro bono access for your entire account. You don't need to sponsor multiple listings or your "main" listing. This account-wide benefit activation makes it easy and affordable to maximize your community impact for just $25/month.

How Account-Wide Benefits Work

One Sponsor = Full Benefits

The moment you sponsor ANY listing:

  • Unlimited pro bono access activated

  • Applies to ALL your listings

  • All matched opportunities available

  • No monthly limits

  • 24-hour priority included

It Doesn't Matter Which Listing:

  • Sponsor your Profile → Unlimited pro bono

  • Sponsor your Organization → Unlimited pro bono

  • Sponsor an Event → Unlimited pro bono

  • Sponsor a Job listing → Unlimited pro bono

The result is always the same: unlimited access across your entire account.

Understanding the Design

Why This Simplicity

User-Friendly Approach:

  • No complex calculations

  • Clear value proposition

  • Easy to understand

  • No confusion about benefits

  • Simple decision making

Encourages Participation:

  • Low barrier to entry

  • Immediate full benefits

  • No incremental upgrades needed

  • Maximum impact possible

  • Clear ROI

Strategic Listing Choices

Option 1: Sponsor Your Profile

  • Most common choice

  • Enhances personal visibility

  • Professional reputation building

  • Direct lead matching

  • Traditional approach

Option 2: Sponsor Your Organization

  • Firm/company visibility

  • Team benefits included

  • Broader market presence

  • Institutional credibility

Option 3: Sponsor an Event (Strategic)

  • Cheapest option if you have one

  • Same unlimited pro bono benefit

  • Minimal listing maintenance

  • Maximum benefit for minimum cost

Option 4: Sponsor a Job Listing

  • Rarely done but possible

  • Same benefits as others

  • Might make sense situationally

The Math That Makes Sense

Cost Comparison

Free Account:

  • 3 pro bono cases per month

  • $0/month

  • See opportunities 24 hours late

  • Value: 3 cases × 12 months = 36 cases/year maximum

ANY Single Sponsor:

  • Unlimited pro bono cases

  • $25/month or $240/year

  • Immediate notification

  • Value: Unlimited cases/year

Cost Per Case (If You Accept 10/Month):

  • Free: $0 but limited to 3

  • Sponsor: $2.50 per case or $2/case annually

Multiple Listings Scenario

Example: Lawyer with Multiple Listings

Your Listings:

  • Profile listing (FREE)

  • Law firm Organization listing (FREE)

  • CLE Event listing (SPONSOR - $25/month)

  • Associate Job posting (FREE)

Result:

  • Entire account has unlimited pro bono

  • All listings can generate matches

  • Total cost: Just $25/month

  • Smart strategic choice

Common Misconception

"I need to sponsor my Profile listing for pro bono"

  • FALSE: Any listing works

  • Profile sponsorship is common but not required

  • Choose based on your strategy

  • Consider the cheapest option

"Each listing needs its own sponsor for pro bono"

  • FALSE: One sponsor covers everything

  • Account-wide activation

  • No per-listing benefits

  • Single payment, full access

"Organization sponsor gives firm-wide access"

  • PARTIALLY TRUE: Gives account owner unlimited

  • Team members share that unlimited access

  • But through the owner's account

  • Not independent unlimited access

Why Multiple Sponsors Then?

Additional Benefits Per Sponsor

While pro bono is unlimited with just one sponsor, each additional sponsor provides:

Team Member Slots:

  • Each sponsor listing: 3 team members

  • 2 sponsors = 6 team members

  • 3 sponsors = 9 team members

  • Scales with firm size

Enhanced Visibility:

  • Each sponsored listing ranks higher

  • Better search placement

  • More professional presence

  • Increased trust signals

Market Coverage:

  • Different geographic areas

  • Various practice specialties

  • Multiple languages

  • Broader reach

Real-World Strategies

Solo Practitioner Strategy

Smart Approach:

  • Create Profile listing (your main presence)

  • Create basic Event listing (minimal effort)

  • Sponsor the Event listing ($25/month)

  • Result: Full benefits, minimum cost

Small Firm Strategy

Balanced Approach:

  • Organization listing (sponsored - $25/month)

  • Each attorney has free Profile

  • 3 team member slots included

  • Unlimited pro bono for all

Large Firm Strategy

Scaled Approach:

  • Multiple sponsored listings for team slots

  • Strategic sponsorship distribution

  • Department-based sponsorships

  • Still only need ONE for unlimited pro bono

The Value Proposition

What $25/Month Buys You

Pro Bono Benefits:

  • Unlimited case access (vs. 3/month)

  • 24-hour priority window

  • No counting or tracking

  • Maximum community impact

Additional Benefits:

  • 3 team member slots

  • Priority listing placement

  • SMS notifications capability

  • 1-day approval for changes

  • 7-day payment grace period

  • Pro Bono Champion badge

ROI Calculation

If You Accept:

  • 4 pro bono cases/month: $6.25 per case

  • 10 pro bono cases/month: $2.50 per case

  • 20 pro bono cases/month: $1.25 per case

Plus:

  • Reputation building: Invaluable

  • Community connections: Priceless

  • Professional development: Significant

  • Potential paid referrals: High value

Common Questions Clarified

About Account-Wide Activation

Q: "If I sponsor an Event that expires, do I lose pro bono?" A: Yes, when the sponsor subscription ends, you return to 3/month limit

Q: "Can I sponsor a Job listing that's already filled?" A: Yes, as long as it's published and sponsored, benefits remain active

Q: "Does it matter which listing gets the most leads?" A: No, the sponsor benefit applies to all lead matching regardless

About Team Access

Q: "Do team members each get unlimited if I sponsor?" A: They share YOUR unlimited access - it all counts against your account

Q: "Can team members sponsor their own listings?" A: No, only account owners can manage sponsorships

Q: "What if multiple team members want to sponsor?" A: Only the account owner controls sponsorship decisions

Making the Decision

When to Sponsor for Pro Bono

Clear Indicators:

  • You want more than 3 cases/month

  • You value first access to opportunities

  • Community service is a priority

  • You have capacity to help

  • ROI makes sense

Which Listing to Sponsor

Consider These Factors:

Visibility Needs:

  • Profile: Personal brand building

  • Organization: Firm recognition

  • Event: Minimal if just for benefits

  • Job: Rarely optimal choice

Maintenance Requirements:

  • Profile: Regular updates needed

  • Organization: Moderate maintenance

  • Event: Can be minimal

  • Job: Eventually expires

Strategic Value:

  • Profile: Direct lead generation

  • Organization: Team collaboration

  • Event: Pure benefit play

  • Job: Limited utility

Step-by-Step Activation

How to Get Unlimited Pro Bono

  1. Identify Your Listing Options

    • Review existing listings

    • Consider creating strategic Event listing

    • Choose most advantageous option

  2. Upgrade to Sponsor

    • Click "Upgrade to Sponsor" on chosen listing

    • Select monthly ($25) or annual ($240)

    • Enter payment information

    • Instant activation

  3. Verify Benefits Active

    • Check Pro Bono Dashboard

    • Limit indicator should disappear

    • "Pro Bono Champion" badge appears

    • Unlimited access confirmed

  4. Start Accepting Cases

    • No more counting

    • No more limits

    • Maximum impact possible

    • Help unlimited clients

FAQs

Q: Do I really get unlimited pro bono with just one Event sponsor? A: Yes. ANY sponsor listing type provides complete unlimited pro bono access.

Q: Why would anyone sponsor multiple listings then? A: For additional team member slots (3 per sponsor) and enhanced visibility, not for pro bono access.

Q: Can I switch which listing is sponsored? A: Yes. Downgrade one and upgrade another. Benefits continue without interruption if done same day.

Q: What's the cheapest way to get unlimited pro bono? A: Sponsor whichever listing requires least maintenance - often an Event listing if you have one.

Q: Does this work for Organization accounts too? A: Yes. Sponsoring an Organization listing gives the account owner unlimited pro bono access.

Important Clarifications

  • ONE sponsor = unlimited pro bono for entire account

  • Listing TYPE doesn't matter for pro bono benefit

  • Team members share owner's unlimited access

  • Cannot stack or increase the unlimited benefit

  • Annual payment saves 20% ($240 vs $300)

Next Steps

  • Review your current listings

  • Identify sponsorship strategy

  • Consider creating strategic Event listing

  • Upgrade most advantageous listing

  • Begin unlimited pro bono service

  • Track your increased impact

  • Celebrate removing limits from your community service

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